MIC ENGLISH

Communications - Mobile Handheld Devices

The Taiwanese Feature Phone Industry, 3Q 2010

September 10, 2010 / Richard CT Wong

39 Page, Statistics Report

US$2,115 (Single User License)

Abstract

This report presents forecast and recent quarter review of Taiwanese feature phone shipment volume, shipment value, ASP, volume and share by maker and by price point, and manufacturer volume ranking. The report also includes product mix analyses, including phone type, system technology, display color count mix, embedded camera and camera array format, and handset shape. Assembly levels, production locations, shipment destinations, business types, and customer portfolios are also examined. The content of this report is based on primary data obtained through interviews with feature phone makers. The report finds that Taiwanese feature phone industry saw merely moderate sequential growth in shipment volume in the second quarter of 2010, while ASP declined due to increased shipment for emerging markets. With small-scale shipment volume increase but falling ASP, shipment value dropped as a result. Although the Taiwanese feature phone industry continued to see year-on-year shipment volume declines in the second quarter, new orders placed by branded vendors are expected to boost the shipment volume in the third quarter. It is forecasted that shipment volume will finally see sequential growth in the third quarter of 2010.

Table of Contents
Taiwanese Mobile Handheld Device Shipment Volume by Device Type, 1Q 2008 - 4Q 2010

Taiwanese Mobile Handheld Device Shipment Volume Share by Device Type, 1Q 2008 - 4Q 2010

Taiwanese Mobile Handheld Device Shipment Value by Device Type, 1Q 2008 - 4Q 2010

Taiwanese Mobile Handheld Device Shipment Value Share by Device Type, 1Q 2008 - 4Q 2010

Taiwanese Feature Phone Shipment Volume, 1Q 2008 - 4Q 2010

Taiwanese Feature Phone Shipment Value and ASP, 1Q 2008 - 4Q 2010

Taiwanese Feature Phone Manufacturer Volume Ranking, 1Q 2008 - 2Q 2010

Taiwanese Feature Phone Shipment Volume by Maker, 1Q 2008 - 2Q 2010

Taiwanese Feature Phone Shipment Share by Maker, 1Q 2008 - 2Q 2010

Taiwanese Feature Phone Shipment Volume by Phone Type, 1Q 2008 - 2Q 2010

Taiwanese Feature Phone Shipment Share by Phone Type, 1Q 2008 - 2Q 2010

Taiwanese Feature Phone Shipment Volume by Price Point, 1Q 2008 - 2Q 2010

Taiwanese Feature Phone Shipment Share by Price Point, 1Q 2008 - 2Q 2010

Taiwanese Feature Phone Shipment Volume by Assembly Level, 1Q 2008 - 2Q 2010

Taiwanese Feature Phone Shipment Share by Assembly Level, 1Q 2008 - 2Q 2010

Taiwanese Feature Phone Shipment Volume by System Technology, 1Q 2008 - 2Q 2010

Taiwanese Feature Phone Shipment Share by System Technology, 1Q 2008 - 2Q 2010

Taiwanese Feature Phone ASP by System Technology, 1Q 2008 - 2Q 2010

Taiwanese Feature Phone Shipment Volume by Main Display Color Count, 1Q 2008 - 2Q 2010

Taiwanese Feature Phone Shipment Share by Main Display Color Count, 1Q 2008 - 2Q 2010

Taiwanese Feature Phone Shipment Volume by Main Display Type, 1Q 2008 - 2Q 2010

Taiwanese Feature Phone Shipment Share by Main Display Type, 1Q 2008 - 2Q 2010

Taiwanese Feature Phone Embedded Camera Volume by Array Format, 1Q 2008 - 2Q 2010

Taiwanese Feature Phone Embedded Camera Share by Array Format, 1Q 2008 - 2Q 2010

Taiwanese Feature Phone Shipment Volume by Handset Shape, 1Q 2008 - 2Q 2010

Taiwanese Feature Phone Shipment Share by Handset Shape, 1Q 2008 - 2Q 2010

Taiwanese Feature Phone Shipment Volume by Production Location, 1Q 2008 - 2Q 2010

Taiwanese Feature Phone Shipment Share by Production Location, 1Q 2008 - 2Q 2010

Taiwanese Feature Phone Shipment Volume by Shipment Destination, 1Q 2008 - 2Q 2010

Taiwanese Feature Phone Shipment Share by Shipment Destination, 1Q 2008 - 2Q 2010

Taiwanese Feature Phone Shipment Volume by Business Type, 1Q 2008 - 2Q 2010

Taiwanese Feature Phone Shipment Share by Business Type, 1Q 2008 - 2Q 2010

Taiwanese Feature Phone Shipment Volume by Customer, 1Q 2008 - 2Q 2010

Taiwanese Feature Phone Shipment Share by Customer, 1Q 2008 - 2Q 2010

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